Business

Afreximbank charges media practitioners on innovative news reportage ‍

Afreximbank releases $200m to Zenith Bank over COVID-19

The African Export -Import Bank (Afreximbank) has called on media practitioners in Africa to adopt innovative ways of news reportage.

Afreximbank’s Director and Global Head,  Communications and Events Management, Mr Obi Emekekwue,  said this at a Media Workshop on “Intra-African Trade,  Business and Financial Reporting” in Casablanca, Morocco.

Emekekwue averred that innovation was the only way to survive in a dynamic world today.

“Today’s world is dynamic and to survive, you need to be innovative and this is the reality.

“As a journalist, you have to adopt other ways of constantly expanding your reach,” he said.

Media and Communication Consultant,  NiceView Media, Mr John Chiahemen, in his remarks, urged media practitioners to engage in human angle stories rather than focusing on figures alone.

“People are tired of statistics and want to really focus on the story.

“Journalists should devise ways of telling stories that people will be interested in reading.

” We have to explore every possible way to keep ourselves at the centre of news and the news must be relevant to the people,” he said.

Chiahemen urged the media to ensure interesting headlines and engaging photos in reportage as it was the thrust of what would sell stories.

Media practitioners were drawn from different countries in African.

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